Built on values, crafted with care
About Us
Welcome to our world of bold style, culture, and community.
Based out of Cincinnati, our independent, Black-owned online clothing store was built from a deep love for urban culture, creativity, and self-expression. We’re a young, growing brand with a mission to bring fresh energy to streetwear while honoring the eras that shaped it.
Born in 1978, our founder grew up during some of the most influential years of urban culture. The bold colors, loud graphics, and fearless creativity of 80s hip-hop fashion—along with the fun, expressive vibe of the 90s—left a lasting impact. Those eras weren’t just about clothing; they were about attitude, individuality, and making a statement without saying a word.
With Acarta Apparel Company, the vision is to take pieces of those unforgettable moments in culture and remix them with today’s style and energy. The result is clothing that feels nostalgic yet modern—designs that celebrate where we came from while representing where we’re going.
OVA CHEEVA represents the same fearless spirit—confidence, originality, and a drive to stand out. Our brands are created for people who move with purpose, embrace their individuality, and aren’t afraid to show the world who they are.
As a small independent Black-owned business, we’re proud to represent creativity from our community and bring authentic urban style to people everywhere. This is just the beginning of our journey, and we’re excited to grow, evolve, and continue building something special.
From Cincinnati to the world — welcome to the movement.

Our partners
The Brands We Work With
Our journey starts with two original clothing brands: OVA CHEEVA and Acarta Apparel Company. Each brand carries its own identity, but both are rooted in authenticity, culture, and the spirit of the streets.


